Theres a Real Hunger for AI to Make Game Dev More Efficient Says EA Boss
Andrew Wilson talks up the tech's potential.
EA's head honcho, Andrew Wilson, sounds extremely excited about the potential of generative AI tools. Speaking in a Q&A session following its latest financial briefing (thanks, VGC), the Aussie CEO responded to a question about how the publisher is planning to utilise AI in the future, and he thinks it'll have a profound impact on game development.
Wilson uses EA Sports FC as an example of how the company is already taking advantage of AI to help build its games. One example of how AI aids development of the football sim is the time it takes to build stadiums; Wilson says the team has cut this time down "from six months to six weeks", and he expects that "to shrink over time".
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