Genre Pivot Toxic Positivity Blamed for Suicide Squads $200 Million Flop
Super villainy.
Suicide Squad: Kill the Justice League is currently the front-runner for the dubious honour of being the biggest gaming flop of 2024, costing publisher Warner Bros. an eye-watering loss of $200 million. But how did it all go wrong? Apparently, a culture of "toxic positivity", an ill-advised genre switch, perfectionism, and a constantly shifting vision are all to blame.
That's according to a new report from Bloomberg's Jason Schreier (thanks, Eurogamer), which alleges that the game, originally meant to be released in 2019 or 2020, spent years lurching from concept to concept. Warner Bros. persuaded developer Rocksteady to shift from its single-player loadout to work on a multiplayer service game, chasing the perceived success of games like Destiny 2. Subsequently, this caused many staff to depart over Suicide Squad's seven-year-long development after realising they would not be working on the type of game the developer was known for, such as the Batman Arkham series.
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