E3: E3 2020 Will Be 'a New and Revitalized Experience' Filled with Celebrities and Insiders
New security firm for sign-ups.
Remember when it sounded like E3 2020 would be drastically changing its image following a rebrand to a fan, media, and influencer festival? Well, it looks like that's exactly what's happening. The ESA (Entertainment Software Association) has issued a statement detailing its plans for this year's Electronic Entertainment Expo and it does not make for the best of readings.
The company describes E3 2020 as "a new and revitalized experience for everyone". The Los Angeles show floor is said to feature surprise guests, stage experiences, access to insiders, and experimental zones. Yeah, we're not entirely what those last two mean either. Nevertheless, this will be combined with "new streaming and digital programming", which we take as E3's own livestreamed show unveiling new games and whatever else the firm can get its hands on.
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